Kieron Culligan at Research StoriesKieron Culligan, Director.

Email | Phone: +44 (0) 203 747 9970

Kieron is a highly experienced insight and research professional. He has an extensive track record of thought leadership and delivery of actionable insight to organisations in the UK and internationally.

Clients he has worked for range from Apple to Zurich Insurance by way of Tesco, RAC, Royal Bank of Scotland, Microsoft, Manchester Utd, Sony, Whole Foods Market, the Musgrave Group, The Department for Business, Innovation and Skills, the Department for Education, the Independent Schools Council and the British Council.

Kieron has worked in senior positions on both agency and client side. He was previously Associate Director at the Henley Centre, EMEA Insight Manager at Compaq/HP, Managing Director of award winning research consultancy Market Dynamics and Research Director at Ipsos MORI.

Recently, he has worked extensively with the British Council on national and international programmes as a consultant in evaluation and research. He has also helped international retailer Musgrave develop its consumer insight function in the UK.

Kieron is an innovator in research techniques and has published articles in the Journal of Marketing Management, Long Range Planning, Marketing and Understanding Business Markets (Academic Press).

Kieron has a MA in Engineering, Economics and Management from Oxford University and a MSc in Marketing from Manchester University.

“My favourite story is The Gruffalo by Julia Donaldson and Axel Scheffler. It is a simple, magical story told in part through beautiful illustrations. It makes my children’s eyes come alive every time we read it together. The Gruffalo does exist.”