Find out more about our upcoming study on the international student customer journey

International student choice and decision-making

We are currently setting up the fourth wave of our annual survey among new international students at UK Higher Education Institutions with the ongoing support of the British Council and the GREAT Britain/Study UK campaign. This survey explores the student customer journey, decision making process and the UK’s perceived competitive strengths and weaknesses as a study destination. We had very good engagement from the sector in previous years, with up to 4500 respondents from 70+ participating universities.

Blog Post 2 ChartWe very much appreciate the ongoing support from UK universities. We will be in touch directly in regards to the new wave of the research with institutions where we have direct contacts. If your institution has not participated in previous years or you wish to find out more about the research directly, please don’t hesitate to contact Gyongyi Incze. Participation is completely free and requires simply sharing a link to an online survey with new international students registered at your HEI.

Each participating institution will receive a free summary report with opportunity for in-depth analysis by institution, national group etc.


Contact Gyongyi Incze at Research Stories to express interest in the research asap

Below is the indicative timeline of the research:

  • Fieldwork: October 2017 – January 2018
  • Student winners notified by 2nd February 2018
  • Summary headline reporting available by end March 2018

What is the benefit to your institution?  

This is a unique opportunity to get valuable insight into your student base. You will receive a report of the headline findings free of charge. In addition, there is an opportunity for institution specific analysis, depending on the number of respondents from your institution.

What is the benefit for the students?

Participating students will be given the opportunity to enter a prize draw to win 2 iPads, worth £700 each.

How does it work?

Simply contact us and we will provide you with a link to the online survey (est. November 2017) which you can share with your new International students via your own communication channels.

There are no data protection issues as we will not have access to your students’ details.

Any personal data collected will be with the consent of participating students and will be used only to identify the winners of the prize draw. Research Stories abides by the Market Research Society (MRS) Code of Conduct and we are corporate members of the MRS.

Please do not hesitate to get in touch if you have any queries or to request the survey link.